PRS Foundation - Supporting new music talent development

The PRS Foundation supports talent development and new music across the UK, enabling songwriters and composers of all backgrounds to realise their potential and reach global audiences. 

The Foundation, a sub-brand of PRS for Music, work with a range of partners including BBC introducing, MOBO, Glastonbury Festival and the British Council, across different funding initiatives. 

With an outdated look and feel, a chaotic medley of logos and limited budget, the PRS Foundation approached Felt to evolve their brand image. 

We created the vibrant red image as a distinctive and memorable core visual element, that sat central to the brand – re-skinned the website with a new look and feel, refreshing the master logo to offer great stand-out and to improve visual consistency. 

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Brand strategy / Identity / Copywriting / Art direction / Print / Guidelines / Website design / Site development