Ridlands is a family business with a strong reputation and client portfolio. Specialists in creating building envelope solutions for commercial and residential projects, they’re the top choice for architects, developers and contractors pursuing excellence.
Felt were approached to create a profile for Ridlands to grow the business. Positioning them as specialists in creating complex, bespoke solutions we developed an identity and set of collateral – website, social media platforms and presentations – that heroes both the buildings and the architects they partner with.
Films were developed with 3 key architectural practices which were used to promote the business through the website, at CPD’s, on socials and in mailers. Three years on there is positive business growth with increased clients, higher profile projects and financial return.